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It is a Telugu speaking community belonging to Hindu Vaishya caste that migrated to Kochi for the trade of buffalo milk and milk products. Their migration began some 150 years back, predominantly from the Pollachi region in Tamil Nadu.
Naidu is believed to be an honorific title conferred upon those who have served in the king's army. According to the oral history, Naidu's in Kochi are the descendants of those who came as a part of the Tippu Sulthan's army and stayed back.
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